PT WIR ASIA Tbk (WIR Group), through AR&Co, delivered a technology-driven interactive experience at the “Allianz Asia Summit 2026 - ONE: Power of Becoming”, held on October 12-13, 2026, at The Sunrise Kempinski Hotel Beijing, Beijing, China.

At the event, AR&Co presented a Memory-Based Quiz Activation, an interactive game designed to challenge participants’ memory, accuracy, and speed in answering questions based on previously provided information. Inspired by Allianz Indonesia’s AI-based document processing, the activation translated the underlying concept into an engaging game format to provide participants with an interactive and immersive experience.

The game ran for 60 seconds, with participants using wireless controllers to respond to the questions. Participants were challenged to recall information, answer accurately, and achieve the highest possible scores. At the end of the game, they could also capture the experience through a photo session and view their rankings based on their scores.

Through this activation, AR&Co demonstrated an interactive approach that combines technology, gamification, and user experience in a corporate event setting. The initiative also reflects AR&Co’s capabilities in developing technology-driven activation solutions that transform technological innovation into engaging and relevant experiences for audiences.